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Listserv and Social Media - Marketing Guidance

For Requests Received from Outside the KSU LGBTQ+ Center

1. The requested marketing materials must align with the LGBTQ+ Center’s Mission statement.
   1. The mission of the С»ÆƬÊÓƵ LGBTQ+ Center is to:
      1. support an inclusive environment on all KSU campuses,
      2. advocate for all individuals and campus and community groups based on sexual and gender identity,
      3. maintain organizational capacity so that the work of the Center is efficient and effective,
      4. and build community and a sense of belonging to support an inclusive environment.
2. The LGBTQ+ Center is prohibited from marketing materials and events from partisan political organizations, including student organizations.
3. Requests to share programming/events in the Center’s listserv or on our social media accounts, must be sent to the Center’s general email address (LGBTQSC@kent.edu) at least 2 weeks prior to the event/program being marketed.
   1. Please note that listserv email messages are only sent out once per week, typically each Monday during the semester.
   2. External information (event promotion, surveys, etc.) that meets the outlined criteria, can be posted in the Center’s listserv for no more than 2 weeks.
   3. Images should be sent in JPEG or PNG formatting.
   4. A brief description/caption should be provided and may be edited by the Center’s staff.
   5. The LGBTQ+ Center has the right to refuse marketing materials that do not support the Department, the Division of Student Life, or the University community.

The KSU LGBTQ+ Center shares information through our listserv emails and our social media platforms to help provide information and supports for on and off-campus resources. However, we are unable to endorse those events that are not campus/department sponsored.

If you have any questions about the above information or request process, please contact the LGBTQ+ Center at LGBTQSC@kent.edu.