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Student Learning Assessment Plan

Student Learning Assessment Plan Progress Report

Each year a designated faculty coordinator in С»ÆƬÊÓƵ’s School of Journalism and Mass Communication (JMC) conducts a program-level curriculum, learning, and career outcomes assessment of the School. The goal of this assessment is to:

• Learn about how we, as a faculty, can improve our teaching, with an eye toward applying what we’ve learned in our classrooms to benefit our students; and,
• To meet the rigorous accreditation standards set by the University and our national accrediting body, the Accrediting Council on Education in Journalism & Mass Communication.

To create the Assessment Reports, the following assessment tools were used:

1. The  Faculty Survey, which asks our faculty to indicate the extent to which they teach our School’s 12 Core Values and Competencies.
2. The JMC Alumni Survey. which asks alumni to rate their perceptions of our School and provide updates on their employment status. 
3. The Graduating Senior Exit Exam (GSEE), which is an multiple-choice test that evaluates students’ conceptual knowledge of our School’s 12 Core Values and Competencies;
4. The Culminating Experience Team Assessment (CETA) Survey, which asks our faculty and a small group of media professionals to evaluate how well our students’ capstone classwork reflects our School’s 12 Core Values and Competencies.